Advertising in the Age of Persuasion: Building Brand America 1941–1961

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Beginning with World War II, and girded by the Cold War, American advertisers, brand name corporations, and representatives of the federal government institutionalized a system of consumer capitalism which they called free enterprise.

Publisher ‏ : ‎ Palgrave Macmillan; 2011th edition (20 January 2015)
Language ‏ : ‎ English
Paperback ‏ : ‎ 235 pages
ISBN-10 ‏ : ‎ 1137347171
ISBN-13 ‏ : ‎ 978-1137347176
Item Weight ‏ : ‎ 320 g
Dimensions ‏ : ‎ 14 x 1.42 x 21.59 cm
Country of Origin ‏ : ‎ India

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Advertising in the Age of Persuasion: Building Brand America 1941–1961
Advertising in the Age of Persuasion: Building Brand America 1941–1961

3,726.00

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